image " Panel -> "Weblink" Tab of Image
define web link address when user clicks on the image.
Flash movie when user clicks on the image.
web page address when user clicks on the image.
to URL specified in the clickTAG argument:
The clickTAG is the tracking code assigned by the ad serving
network to an individual ad. The clickTAG allows the network
to register where the ad was displayed when it was clicked
on. This click through data is reported to the ad serving
servers so advertisers may determine the effectiveness of
their campaign. For more details, you may refer to http://www.adobe.com/resources/richmedia/tracking/designers_guide/
To use clickTAG, please refer to the tutorial: How
to add clickTAG to Flash banner?